ClientGoalServiceReasonTypeMRRCommentsUnique MRRTotal ChurnTotal Remaining MRR
ApptioLabor Cost SavingsCopywritingChange in Business OwnerTermination35000New CMO moved entire marketing to India.350007614961284899
ApptioLabor Cost SavingsMarketing Operations ExecutionChange in Business OwnerTermination35000New CMO moved entire marketing to India.07614961284899
ApptioLabor Cost SavingsDashboard BuildingChange in Business OwnerTermination35000New CMO moved entire marketing to India.07614961284899
ApptioLabor Cost SavingsDatabase HygieneChange in Business OwnerTermination35000New CMO moved entire marketing to India.07614961284899
ApptioLabor Cost SavingsABM ResearchChange in Business OwnerTermination35000New CMO moved entire marketing to India.07614961284899
ApptioLabor Cost SavingsRebranding DesignerChange in Business OwnerTermination35000New CMO moved entire marketing to India.07614961284899
ApptioLabor Cost SavingsGoogle SEMChange in Business OwnerTermination35000New CMO moved entire marketing to India.07614961284899
3SIIncrease SalesContent Asset CreationBudget ConstraintsTermination15000Optimizing finances to maximize valuation.150007614961284899
3SIIncrease SalesContent Asset CreationPreparation for SaleTermination15000Optimizing finances to maximize valuation.07614961284899
3SIIncrease SalesEmail MarketingBudget ConstraintsTermination15000Optimizing finances to maximize valuation.07614961284899
3SIIncrease SalesEmail MarketingPreparation for SaleTermination15000Optimizing finances to maximize valuation.07614961284899
3SIIncrease SalesDisplay AdvertisingBudget ConstraintsTermination15000Optimizing finances to maximize valuation.07614961284899
3SIIncrease SalesDisplay AdvertisingPreparation for SaleTermination15000Optimizing finances to maximize valuation.07614961284899
3SIExpand to New Market/VerticalsContent Asset CreationBudget ConstraintsTermination15000Optimizing finances to maximize valuation.07614961284899
3SIExpand to New Market/VerticalsContent Asset CreationPreparation for SaleTermination15000Optimizing finances to maximize valuation.07614961284899
3SIExpand to New Market/VerticalsEmail MarketingBudget ConstraintsTermination15000Optimizing finances to maximize valuation.07614961284899
3SIExpand to New Market/VerticalsEmail MarketingPreparation for SaleTermination15000Optimizing finances to maximize valuation.07614961284899
3SIExpand to New Market/VerticalsDisplay AdvertisingBudget ConstraintsTermination15000Optimizing finances to maximize valuation.07614961284899
3SIExpand to New Market/VerticalsDisplay AdvertisingPreparation for SaleTermination15000Optimizing finances to maximize valuation.07614961284899
CareATCIncrease SalesContent Asset CreationPreparation for SaleTermination40227Optimizing finances to maximize valuation.402277614961284899
CareATCIncrease SalesEmail MarketingPreparation for SaleTermination40227Optimizing finances to maximize valuation.07614961284899
CareATCIncrease SalesDisplay AdvertisingPreparation for SaleTermination40227Optimizing finances to maximize valuation.07614961284899
CareATCIncrease SalesDashboard BuildingPreparation for SaleTermination40227Optimizing finances to maximize valuation.07614961284899
CareATCIncrease SalesCampaign ReportingPreparation for SaleTermination40227Optimizing finances to maximize valuation.07614961284899
CeligoLabor Cost SavingsMarketing Operations ExecutionPerceived Poor ROITermination14347Expected pro-active new ideas and recommendations.143477614961284899
CeligoLabor Cost SavingsMarketing Operations ExecutionPerceived Lack of Service QualityTermination14347Expected pro-active new ideas and recommendations.07614961284899
CeligoLabor Cost SavingsDisplay AdvertisingPerceived Poor ROITermination14347Expected pro-active new ideas and recommendations.07614961284899
CeligoLabor Cost SavingsDisplay AdvertisingPerceived Lack of Service QualityTermination14347Expected pro-active new ideas and recommendations.07614961284899
CeligoLabor Cost SavingsContent Asset CreationPerceived Poor ROITermination14347Expected pro-active new ideas and recommendations.07614961284899
CeligoLabor Cost SavingsContent Asset CreationPerceived Lack of Service QualityTermination14347Expected pro-active new ideas and recommendations.07614961284899
RelayIncrease SalesContent Asset CreationPerceived Poor ROITermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.300007614961284899
RelayIncrease SalesContent Asset CreationPerceived Lack of Service QualityTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesContent Asset CreationChange in Business OwnerTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesEmail MarketingPerceived Poor ROITermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesEmail MarketingPerceived Lack of Service QualityTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesEmail MarketingChange in Business OwnerTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesDisplay AdvertisingPerceived Poor ROITermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesDisplay AdvertisingPerceived Lack of Service QualityTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesDisplay AdvertisingChange in Business OwnerTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesDashboard BuildingPerceived Poor ROITermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesDashboard BuildingPerceived Lack of Service QualityTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesDashboard BuildingChange in Business OwnerTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesABM ResearchPerceived Poor ROITermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesABM ResearchPerceived Lack of Service QualityTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
RelayIncrease SalesABM ResearchChange in Business OwnerTermination30000Expected joint ownership in developing marketing strategy, new CMO with new direction that does not include 2X.07614961284899
GeoforceIncrease SalesContent Asset CreationPerceived Poor ROITermination15000New CMO decided to replace 2X with multiple agencies and freelancers.150007614961284899
GeoforceIncrease SalesContent Asset CreationChange in Business OwnerTermination15000New CMO decided to replace 2X with multiple agencies and freelancers.07614961284899
GeoforceIncrease SalesEmail MarketingPerceived Poor ROITermination15000New CMO decided to replace 2X with multiple agencies and freelancers.07614961284899
GeoforceIncrease SalesEmail MarketingChange in Business OwnerTermination15000New CMO decided to replace 2X with multiple agencies and freelancers.07614961284899
GeoforceIncrease SalesDisplay AdvertisingPerceived Poor ROITermination15000New CMO decided to replace 2X with multiple agencies and freelancers.07614961284899
GeoforceIncrease SalesDisplay AdvertisingChange in Business OwnerTermination15000New CMO decided to replace 2X with multiple agencies and freelancers.07614961284899
AtlasIncrease SalesContent Asset CreationPerceived Poor ROITermination13154Zero opportunities generated.131547614961284899
AtlasIncrease SalesEmail MarketingPerceived Poor ROITermination13154Zero opportunities generated.07614961284899
AtlasIncrease SalesDisplay AdvertisingPerceived Poor ROITermination13154Zero opportunities generated.07614961284899
RevenueWellLabor Cost SavingsMarketing Operations ExecutionIssues @ Integration with Existing TeamTermination15865Decided to move resources inhouse.158657614961284899
RevenueWellLabor Cost SavingsDisplay AdvertisingIssues @ Integration with Existing TeamTermination15865Decided to move resources inhouse.07614961284899
RevenueWellLabor Cost SavingsDashboard BuildingIssues @ Integration with Existing TeamTermination15865Decided to move resources inhouse.07614961284899
RevenueWellLabor Cost SavingsContent Asset CreationIssues @ Integration with Existing TeamTermination15865Decided to move resources inhouse.07614961284899
QlikLabor Cost SavingsABM ResearchChange in Business OwnerTermination14914Business Owner left within 2 weeks of kick-off and took the business case along with her.149147614961284899
QlikLabor Cost SavingsCopywritingChange in Business OwnerTermination14914Business Owner left within 2 weeks of kick-off and took the business case along with her.07614961284899
QlikLabor Cost SavingsDesign Service BureauChange in Business OwnerTermination14914Business Owner left within 2 weeks of kick-off and took the business case along with her.07614961284899
AppspaceIncrease SalesGoogle SEMPerceived Poor ROITermination11726Including the cost of labor, 2X is more expensive than alternative agencies to run SEM.117267614961284899
AppspaceIncrease SalesGoogle SEMBudget ConstraintsTermination11726Including the cost of labor, 2X is more expensive than alternative agencies to run SEM.07614961284899
KembertonIncrease SalesContent Asset CreationPerceived Poor ROITermination15000Marketing deemed non-essential and wants to re-allocate funds elsewhere.150007614961284899
KembertonIncrease SalesContent Asset CreationBudget ConstraintsTermination15000Marketing deemed non-essential and wants to re-allocate funds elsewhere.07614961284899
KembertonIncrease SalesEmail MarketingPerceived Poor ROITermination15000Marketing deemed non-essential and wants to re-allocate funds elsewhere.07614961284899
KembertonIncrease SalesEmail MarketingBudget ConstraintsTermination15000Marketing deemed non-essential and wants to re-allocate funds elsewhere.07614961284899
KembertonIncrease SalesDisplay AdvertisingPerceived Poor ROITermination15000Marketing deemed non-essential and wants to re-allocate funds elsewhere.07614961284899
KembertonIncrease SalesDisplay AdvertisingBudget ConstraintsTermination15000Marketing deemed non-essential and wants to re-allocate funds elsewhere.07614961284899
TheatroIncrease SalesContent Asset CreationPerceived Poor ROITermination15000Decided to move resources inhouse.150007614961284899
TheatroIncrease SalesContent Asset CreationIssues @ Integration with Existing TeamTermination15000Decided to move resources inhouse.07614961284899
TheatroIncrease SalesEmail MarketingPerceived Poor ROITermination15000Decided to move resources inhouse.07614961284899
TheatroIncrease SalesEmail MarketingIssues @ Integration with Existing TeamTermination15000Decided to move resources inhouse.07614961284899
TheatroIncrease SalesDisplay AdvertisingPerceived Poor ROITermination15000Decided to move resources inhouse.07614961284899
TheatroIncrease SalesDisplay AdvertisingIssues @ Integration with Existing TeamTermination15000Decided to move resources inhouse.07614961284899
DaySmartIncrease SalesContent Asset CreationPerceived Poor ROITermination15000Decided to move resources inhouse.150007614961284899
DaySmartIncrease SalesContent Asset CreationIssues @ Integration with Existing TeamTermination15000Decided to move resources inhouse.07614961284899
DaySmartIncrease SalesEmail MarketingPerceived Poor ROITermination15000Decided to move resources inhouse.07614961284899
DaySmartIncrease SalesEmail MarketingIssues @ Integration with Existing TeamTermination15000Decided to move resources inhouse.07614961284899
DaySmartIncrease SalesDisplay AdvertisingPerceived Poor ROITermination15000Decided to move resources inhouse.07614961284899
DaySmartIncrease SalesDisplay AdvertisingIssues @ Integration with Existing TeamTermination15000Decided to move resources inhouse.07614961284899
AzaleaIncrease SalesContent Asset CreationPerceived Poor ROITermination20000CEO.200007614961284899
AzaleaIncrease SalesContent Asset CreationPerceived Lack of Service QualityTermination20000CEO.07614961284899
AzaleaIncrease SalesContent Asset CreationChange in Business OwnerTermination20000CEO.07614961284899
AzaleaIncrease SalesEmail MarketingPerceived Poor ROITermination20000CEO.07614961284899
AzaleaIncrease SalesEmail MarketingPerceived Lack of Service QualityTermination20000CEO.07614961284899
AzaleaIncrease SalesEmail MarketingChange in Business OwnerTermination20000CEO.07614961284899
AzaleaIncrease SalesDisplay AdvertisingPerceived Poor ROITermination20000CEO.07614961284899
AzaleaIncrease SalesDisplay AdvertisingPerceived Lack of Service QualityTermination20000CEO.07614961284899
AzaleaIncrease SalesDisplay AdvertisingChange in Business OwnerTermination20000CEO.07614961284899
BuildoutLabor Cost SavingsContent Asset CreationPerceived Lack of Service QualityTermination15000Accused 2X of plagarism and demanded immediate termination.150007614961284899
BuildoutLabor Cost SavingsContent Asset CreationIssues @ Integration with Existing TeamTermination15000Accused 2X of plagarism and demanded immediate termination.07614961284899
BuildoutLabor Cost SavingsEmail MarketingPerceived Lack of Service QualityTermination15000Accused 2X of plagarism and demanded immediate termination.07614961284899
BuildoutLabor Cost SavingsEmail MarketingIssues @ Integration with Existing TeamTermination15000Accused 2X of plagarism and demanded immediate termination.07614961284899
BuildoutLabor Cost SavingsDatabase HygienePerceived Lack of Service QualityTermination15000Accused 2X of plagarism and demanded immediate termination.07614961284899
BuildoutLabor Cost SavingsDatabase HygieneIssues @ Integration with Existing TeamTermination15000Accused 2X of plagarism and demanded immediate termination.07614961284899
MedBridgeIncrease SalesContent Asset CreationPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.253547614961284899
MedBridgeIncrease SalesContent Asset CreationChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesEmail MarketingPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesEmail MarketingChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesDisplay AdvertisingPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesDisplay AdvertisingChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesDashboard BuildingPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesDashboard BuildingChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesCampaign ReportingPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesCampaign ReportingChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesABM ResearchPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeIncrease SalesABM ResearchChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsContent Asset CreationPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsContent Asset CreationChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsEmail MarketingPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsEmail MarketingChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsDisplay AdvertisingPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsDisplay AdvertisingChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsDashboard BuildingPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsDashboard BuildingChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsCampaign ReportingPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsCampaign ReportingChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsABM ResearchPerceived Poor ROITermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
MedBridgeExpand to New Market/VerticalsABM ResearchChange in Business OwnerTermination25354Wanted to do ABM focusing on large Healthcare organizations but was still accountable to MQL targets which resulted in constant direction change. New CMO decided to cut everything to rebuild from ground up.07614961284899
EngagewareLabor Cost SavingsRebranding DesignerObjectives MetTermination10000Added advertising as a way to meet our minimum, their goal all along was to keep design support.100007614961284899
EngagewareLabor Cost SavingsDisplay AdvertisingObjectives MetTermination10000Added advertising as a way to meet our minimum, their goal all along was to keep design support.07614961284899
EngagewareLabor Cost SavingsDesign Service BureauObjectives MetTermination10000Added advertising as a way to meet our minimum, their goal all along was to keep design support.07614961284899
EngagewareRebranding SupportRebranding DesignerObjectives MetTermination10000Added advertising as a way to meet our minimum, their goal all along was to keep design support.07614961284899
EngagewareRebranding SupportDisplay AdvertisingObjectives MetTermination10000Added advertising as a way to meet our minimum, their goal all along was to keep design support.07614961284899
EngagewareRebranding SupportDesign Service BureauObjectives MetTermination10000Added advertising as a way to meet our minimum, their goal all along was to keep design support.07614961284899
ExploriumLabor Cost SavingsEmail MarketingChange in Business OwnerTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.228607614961284899
ExploriumLabor Cost SavingsEmail MarketingBudget ConstraintsTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsDisplay AdvertisingChange in Business OwnerTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsDisplay AdvertisingBudget ConstraintsTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsDesign Service BureauChange in Business OwnerTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsDesign Service BureauBudget ConstraintsTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsCampaign ReportingChange in Business OwnerTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsCampaign ReportingBudget ConstraintsTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsDashboard BuildingChange in Business OwnerTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsDashboard BuildingBudget ConstraintsTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsMarketing Operations ExecutionChange in Business OwnerTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsMarketing Operations ExecutionBudget ConstraintsTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsCopywritingChange in Business OwnerTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
ExploriumLabor Cost SavingsCopywritingBudget ConstraintsTermination22860CMO left and there were visible signs of continuous budget cuts on the digital advertising side.07614961284899
CorestreamIncrease SalesContent Asset CreationPerceived Poor ROITermination10000Trying to pivot from B2C to B2B but lacked the proper strategy. Budget constraints resulted in multiple rounds of cut to the 2X team.100007614961284899
CorestreamIncrease SalesContent Asset CreationBudget ConstraintsTermination10000Trying to pivot from B2C to B2B but lacked the proper strategy. Budget constraints resulted in multiple rounds of cut to the 2X team.07614961284899
CorestreamIncrease SalesEmail MarketingPerceived Poor ROITermination10000Trying to pivot from B2C to B2B but lacked the proper strategy. Budget constraints resulted in multiple rounds of cut to the 2X team.07614961284899
CorestreamIncrease SalesEmail MarketingBudget ConstraintsTermination10000Trying to pivot from B2C to B2B but lacked the proper strategy. Budget constraints resulted in multiple rounds of cut to the 2X team.07614961284899
CorestreamIncrease SalesDisplay AdvertisingPerceived Poor ROITermination10000Trying to pivot from B2C to B2B but lacked the proper strategy. Budget constraints resulted in multiple rounds of cut to the 2X team.07614961284899
CorestreamIncrease SalesDisplay AdvertisingBudget ConstraintsTermination10000Trying to pivot from B2C to B2B but lacked the proper strategy. Budget constraints resulted in multiple rounds of cut to the 2X team.07614961284899
Televerde Internal MarketingIncrease SalesContent Asset CreationIssues @ Integration with Existing TeamTermination52000Brought 2X in to 'transform marketing' but faced stiff resistance from existing team. Business Owner eventually left and the engagement was terminated shortly after.520007614961284899
Televerde Internal MarketingIncrease SalesContent Asset CreationPerceived Poor ROITermination52000Brought 2X in to 'transform marketing' but faced stiff resistance from existing team. Business Owner eventually left and the engagement was terminated shortly after.07614961284899
Televerde Internal MarketingIncrease SalesEmail MarketingIssues @ Integration with Existing TeamTermination52000Brought 2X in to 'transform marketing' but faced stiff resistance from existing team. Business Owner eventually left and the engagement was terminated shortly after.07614961284899
Televerde Internal MarketingIncrease SalesEmail MarketingPerceived Poor ROITermination52000Brought 2X in to 'transform marketing' but faced stiff resistance from existing team. Business Owner eventually left and the engagement was terminated shortly after.07614961284899
Televerde Internal MarketingIncrease SalesDisplay AdvertisingIssues @ Integration with Existing TeamTermination52000Brought 2X in to 'transform marketing' but faced stiff resistance from existing team. Business Owner eventually left and the engagement was terminated shortly after.07614961284899
Televerde Internal MarketingIncrease SalesDisplay AdvertisingPerceived Poor ROITermination52000Brought 2X in to 'transform marketing' but faced stiff resistance from existing team. Business Owner eventually left and the engagement was terminated shortly after.07614961284899
Televerde Customer MarketingResell 2X services and maintain telemarketing relevance to clients.Content Asset CreationPerceived Poor ROITermination15000Televerde underestimated the complexity of reselling a service like demand generation.150007614961284899
Televerde Customer MarketingResell 2X services and maintain telemarketing relevance to clients.Email MarketingPerceived Poor ROITermination15000Televerde underestimated the complexity of reselling a service like demand generation.07614961284899
Televerde Customer MarketingResell 2X services and maintain telemarketing relevance to clients.Display AdvertisingPerceived Poor ROITermination15000Televerde underestimated the complexity of reselling a service like demand generation.07614961284899
UniFocusIncrease SalesContent Asset CreationPerceived Lack of Service QualityTermination22287Unifocus had internal turnover and requested 2X to fill in the roles of Advertising and SEO. Client repeatedly provided specific instructions but team did not follow but instead did something else.222877614961284899
UniFocusIncrease SalesEmail MarketingPerceived Lack of Service QualityTermination22287Unifocus had internal turnover and requested 2X to fill in the roles of Advertising and SEO. Client repeatedly provided specific instructions but team did not follow but instead did something else.07614961284899
UniFocusIncrease SalesDisplay AdvertisingPerceived Lack of Service QualityTermination22287Unifocus had internal turnover and requested 2X to fill in the roles of Advertising and SEO. Client repeatedly provided specific instructions but team did not follow but instead did something else.07614961284899
UniFocusIncrease SalesSEOPerceived Lack of Service QualityTermination22287Unifocus had internal turnover and requested 2X to fill in the roles of Advertising and SEO. Client repeatedly provided specific instructions but team did not follow but instead did something else.07614961284899
UniFocusIncrease SalesGoogle SEMPerceived Lack of Service QualityTermination22287Unifocus had internal turnover and requested 2X to fill in the roles of Advertising and SEO. Client repeatedly provided specific instructions but team did not follow but instead did something else.07614961284899
DSNAMLabor Cost SavingsMarketing Operations ExecutionExecutive DecisionTermination26112HQ directive that engagement to end due to 2X competing in the same labor market as Dassault Systemes agencies in Malaysia.261127614961284899
DSNAMLabor Cost SavingsDesign Service BureauExecutive DecisionTermination26112HQ directive that engagement to end due to 2X competing in the same labor market as Dassault Systemes agencies in Malaysia.07614961284899
DSNAMLabor Cost SavingsCopywritingExecutive DecisionTermination26112HQ directive that engagement to end due to 2X competing in the same labor market as Dassault Systemes agencies in Malaysia.07614961284899
DSNAMLabor Cost SavingsABM ResearchExecutive DecisionTermination26112HQ directive that engagement to end due to 2X competing in the same labor market as Dassault Systemes agencies in Malaysia.07614961284899
RocketLabor Cost SavingsMarketing Operations ExecutionChange in Business OwnerTermination36851New CMO wants to bring her own network of agencies in.368517614961284899
RocketLabor Cost SavingsDesign Service BureauChange in Business OwnerTermination36851New CMO wants to bring her own network of agencies in.07614961284899
RocketLabor Cost SavingsCopywritingChange in Business OwnerTermination36851New CMO wants to bring her own network of agencies in.07614961284899
RocketLabor Cost SavingsContent Asset CreationChange in Business OwnerTermination36851New CMO wants to bring her own network of agencies in.07614961284899
RocketLabor Cost SavingsGoogle SEMChange in Business OwnerTermination36851New CMO wants to bring her own network of agencies in.07614961284899
PhoenixIncrease SalesContent Asset CreationPreparation for SaleTermination28350Optimizing finances to maximize valuation.283507614961284899
PhoenixIncrease SalesEmail MarketingPreparation for SaleTermination28350Optimizing finances to maximize valuation.07614961284899
PhoenixIncrease SalesDisplay AdvertisingPreparation for SaleTermination28350Optimizing finances to maximize valuation.07614961284899
PhoenixIncrease SalesWebsite DevelopmentPreparation for SaleTermination28350Optimizing finances to maximize valuation.07614961284899
PhoenixIncrease SalesSEOPreparation for SaleTermination28350Optimizing finances to maximize valuation.07614961284899
PlumeLabor Cost SavingsMarketing Operations ExecutionBudget ConstraintsDownsize40000Budget cut due to missing sales numbers, optimizing finances for next funding round.400007614961284899
PlumeLabor Cost SavingsDesign Service BureauBudget ConstraintsDownsize40000Budget cut due to missing sales numbers, optimizing finances for next funding round.07614961284899
PlumeLabor Cost SavingsDisplay AdvertisingBudget ConstraintsDownsize40000Budget cut due to missing sales numbers, optimizing finances for next funding round.07614961284899
PlumeLabor Cost SavingsDashboard BuildingBudget ConstraintsDownsize40000Budget cut due to missing sales numbers, optimizing finances for next funding round.07614961284899
PlumeLabor Cost SavingsCampaign ReportingBudget ConstraintsDownsize40000Budget cut due to missing sales numbers, optimizing finances for next funding round.07614961284899
PlumeLabor Cost SavingsContent Asset CreationBudget ConstraintsDownsize40000Budget cut due to missing sales numbers, optimizing finances for next funding round.07614961284899
PlumeLabor Cost SavingsCopywritingBudget ConstraintsDownsize40000Budget cut due to missing sales numbers, optimizing finances for next funding round.07614961284899
TerrasmartLabor Cost SavingsMarketing Operations ExecutionBudget ConstraintsDownsize55000Budget cut due to solar industry placed on hold for US authorities investigation.550007614961284899
TerrasmartLabor Cost SavingsDesign Service BureauBudget ConstraintsDownsize55000Budget cut due to solar industry placed on hold for US authorities investigation.07614961284899
TerrasmartLabor Cost SavingsDisplay AdvertisingBudget ConstraintsDownsize55000Budget cut due to solar industry placed on hold for US authorities investigation.07614961284899
TerrasmartLabor Cost SavingsDashboard BuildingBudget ConstraintsDownsize55000Budget cut due to solar industry placed on hold for US authorities investigation.07614961284899
TerrasmartLabor Cost SavingsCampaign ReportingBudget ConstraintsDownsize55000Budget cut due to solar industry placed on hold for US authorities investigation.07614961284899
TerrasmartLabor Cost SavingsContent Asset CreationBudget ConstraintsDownsize55000Budget cut due to solar industry placed on hold for US authorities investigation.07614961284899
TerrasmartLabor Cost SavingsCopywritingBudget ConstraintsDownsize55000Budget cut due to solar industry placed on hold for US authorities investigation.07614961284899
OnScentIncrease SalesContent Asset CreationPerceived Poor ROIDownsize35000Downsized to essentials. 350007614961284899
OnScentIncrease SalesContent Asset CreationBudget ConstraintsDownsize35000Downsized to essentials. 07614961284899
OnScentIncrease SalesEmail MarketingPerceived Poor ROIDownsize35000Downsized to essentials. 07614961284899
OnScentIncrease SalesEmail MarketingBudget ConstraintsDownsize35000Downsized to essentials. 07614961284899
OnScentIncrease SalesDisplay AdvertisingPerceived Poor ROIDownsize35000Downsized to essentials. 07614961284899
OnScentIncrease SalesDisplay AdvertisingBudget ConstraintsDownsize35000Downsized to essentials. 07614961284899
SalesKenIncrease SalesContent Asset CreationPerceived Poor ROITermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.297447614961284899
SalesKenIncrease SalesContent Asset CreationPerceived Lack of Service QualityTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenIncrease SalesContent Asset CreationExecutive DecisionTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenIncrease SalesEmail MarketingPerceived Poor ROITermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenIncrease SalesEmail MarketingPerceived Lack of Service QualityTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenIncrease SalesEmail MarketingExecutive DecisionTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenIncrease SalesDisplay AdvertisingPerceived Poor ROITermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenIncrease SalesDisplay AdvertisingPerceived Lack of Service QualityTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenIncrease SalesDisplay AdvertisingExecutive DecisionTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsContent Asset CreationPerceived Poor ROITermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsContent Asset CreationPerceived Lack of Service QualityTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsContent Asset CreationExecutive DecisionTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsEmail MarketingPerceived Poor ROITermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsEmail MarketingPerceived Lack of Service QualityTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsEmail MarketingExecutive DecisionTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsDisplay AdvertisingPerceived Poor ROITermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsDisplay AdvertisingPerceived Lack of Service QualityTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
SalesKenExpand to New Market/VerticalsDisplay AdvertisingExecutive DecisionTermination29744Trying to expand from India to US. Expectation of 2X to play a larger role in providing consultation to the marketing strategy. CEO eventually decided to move everything to India.07614961284899
XCentricIncrease SalesContent Asset CreationIssues @ Integration with Existing TeamDownsize18000Company was acquired which created redundancy.180007614961284899
XCentricIncrease SalesEmail MarketingIssues @ Integration with Existing TeamDownsize18000Company was acquired which created redundancy.07614961284899
XCentricIncrease SalesWebsite DevelopmentIssues @ Integration with Existing TeamDownsize18000Company was acquired which created redundancy.07614961284899
XCentricIncrease SalesDatabase HygieneIssues @ Integration with Existing TeamDownsize18000Company was acquired which created redundancy.07614961284899
KeyfactorLabor Cost SavingsContent Asset CreationChange in Business OwnerTermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.197057614961284899
KeyfactorLabor Cost SavingsContent Asset CreationPerceived Poor ROITermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsContent Asset CreationIssues @ Integration with Existing TeamTermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsEmail MarketingChange in Business OwnerTermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsEmail MarketingPerceived Poor ROITermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsEmail MarketingIssues @ Integration with Existing TeamTermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsDisplay AdvertisingChange in Business OwnerTermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsDisplay AdvertisingPerceived Poor ROITermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsDisplay AdvertisingIssues @ Integration with Existing TeamTermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsCampaign ReportingChange in Business OwnerTermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsCampaign ReportingPerceived Poor ROITermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
KeyfactorLabor Cost SavingsCampaign ReportingIssues @ Integration with Existing TeamTermination19705Business Owner left within 2 weeks of kick-off, replacement did not share the same strategy and viewed 2X as redundant to their existing team.07614961284899
HylandLabor Cost SavingsDatabase HygieneNot Churn70459704597614961284899
HylandLabor Cost SavingsDisplay AdvertisingNot Churn7045907614961284899
HylandLabor Cost SavingsMarketing Operations ExecutionNot Churn7045907614961284899
HylandLabor Cost SavingsSEONot Churn7045907614961284899
DigitalHandsIncrease SalesContent Asset CreationIssues @ Integration with Existing TeamDownsize15000Decided to move resources inhouse.150007614961284899
DigitalHandsIncrease SalesEmail MarketingIssues @ Integration with Existing TeamDownsize15000Decided to move resources inhouse.07614961284899
DigitalHandsIncrease SalesDisplay AdvertisingIssues @ Integration with Existing TeamDownsize15000Decided to move resources inhouse.07614961284899
DigitalHandsIncrease SalesVideoIssues @ Integration with Existing TeamDownsize15000Decided to move resources inhouse.07614961284899
SAPLabor Cost SavingsEmail MarketingNot Churn35000350007614961284899
SAPLabor Cost SavingsMarketing Operations ExecutionNot Churn3500007614961284899
SAPLabor Cost SavingsCopywritingNot Churn3500007614961284899
LogicGateLabor Cost SavingsWebsite DevelopmentNot Churn22597225977614961284899
LogicGateLabor Cost SavingsGoogle SEMNot Churn2259707614961284899
LogicGateLabor Cost SavingsSEONot Churn2259707614961284899
LogicGateLabor Cost SavingsDesign Service BureauNot Churn2259707614961284899
CorcentricLabor Cost SavingsDisplay AdvertisingNot Churn37142371427614961284899
CorcentricLabor Cost SavingsGoogle SEMNot Churn3714207614961284899
CorcentricLabor Cost SavingsSEONot Churn3714207614961284899
CorcentricLabor Cost SavingsEmail MarketingNot Churn3714207614961284899
CorcentricLabor Cost SavingsMarketing Operations ExecutionNot Churn3714207614961284899
CorcentricLabor Cost SavingsDashboard BuildingNot Churn3714207614961284899
CorcentricLabor Cost SavingsCampaign ReportingNot Churn3714207614961284899
CorcentricLabor Cost SavingsContent Asset CreationNot Churn3714207614961284899
CorcentricLabor Cost SavingsDesign Service BureauNot Churn3714207614961284899
ParetoLabor Cost SavingsEmail MarketingNot Churn27831278317614961284899
ParetoLabor Cost SavingsContent Asset CreationNot Churn2783107614961284899
ParetoLabor Cost SavingsDesign Service BureauNot Churn2783107614961284899
ParetoLabor Cost SavingsDashboard BuildingNot Churn2783107614961284899
ParetoLabor Cost SavingsCampaign ReportingNot Churn2783107614961284899
ParetoLabor Cost SavingsVideoNot Churn2783107614961284899
DELMIALabor Cost SavingsContent Asset CreationNot Churn28116281167614961284899
DELMIALabor Cost SavingsDesign Service BureauNot Churn2811607614961284899
DELMIALabor Cost SavingsVideoNot Churn2811607614961284899
OptimizelyLabor Cost SavingsWorkflow CoordinationNot Churn38253382537614961284899
OptimizelyLabor Cost SavingsMarketing Operations ExecutionNot Churn3825307614961284899
OptimizelyLabor Cost SavingsVideoNot Churn3825307614961284899
OptimizelyLabor Cost SavingsDesign Service BureauNot Churn3825307614961284899
HRsoftIncrease SalesEmail MarketingNot Churn15000150007614961284899
HRsoftIncrease SalesDisplay AdvertisingNot Churn1500007614961284899
HRsoftIncrease SalesContent Asset CreationNot Churn1500007614961284899
TheLogicFactoryIncrease SalesContent Asset CreationNot Churn17906179067614961284899
TheLogicFactoryIncrease SalesEmail MarketingNot Churn1790607614961284899
TheLogicFactoryIncrease SalesDisplay AdvertisingNot Churn1790607614961284899
TheLogicFactoryIncrease SalesCampaign ReportingNot Churn1790607614961284899
OlympiaIncrease SalesEmail MarketingPerceived Poor ROITermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.150007614961284899
OlympiaIncrease SalesEmail MarketingPerceived Lack of Service QualityTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesEmail MarketingChange in Business OwnerTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDisplay AdvertisingPerceived Poor ROITermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDisplay AdvertisingPerceived Lack of Service QualityTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDisplay AdvertisingChange in Business OwnerTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesMarketing Operations ExecutionPerceived Poor ROITermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesMarketing Operations ExecutionPerceived Lack of Service QualityTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesMarketing Operations ExecutionChange in Business OwnerTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDashboard BuildingPerceived Poor ROITermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDashboard BuildingPerceived Lack of Service QualityTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDashboard BuildingChange in Business OwnerTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesCampaign ReportingPerceived Poor ROITermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesCampaign ReportingPerceived Lack of Service QualityTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesCampaign ReportingChange in Business OwnerTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDesign Service BureauPerceived Poor ROITermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDesign Service BureauPerceived Lack of Service QualityTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
OlympiaIncrease SalesDesign Service BureauChange in Business OwnerTermination15000New stakeholder expects at least $2M return in the form of revenue increase by hiring 2X. Expectation for 2X to drive marketing strategy to accomplish the goal.07614961284899
BotanacorIncrease SalesContent Asset CreationNot Churn26843268437614961284899
BotanacorIncrease SalesWebsite DevelopmentNot Churn2684307614961284899
BotanacorIncrease SalesSEONot Churn2684307614961284899
BotanacorIncrease SalesEmail MarketingNot Churn2684307614961284899
BotanacorIncrease SalesDesign Service BureauNot Churn2684307614961284899
BotanacorIncrease SalesDashboard BuildingNot Churn2684307614961284899
BotanacorIncrease SalesCampaign ReportingNot Churn2684307614961284899
BotanacorIncrease SalesDisplay AdvertisingNot Churn2684307614961284899
SpirionIncrease SalesEmail MarketingNot Churn22226222267614961284899
SpirionIncrease SalesDisplay AdvertisingNot Churn2222607614961284899
SpirionIncrease SalesDashboard BuildingNot Churn2222607614961284899
SpirionIncrease SalesCampaign ReportingNot Churn2222607614961284899
SpirionIncrease SalesCopywritingNot Churn2222607614961284899
APSIncrease SalesGoogle SEMNot Churn16715167157614961284899
APSIncrease SalesContent Asset CreationNot Churn1671507614961284899
APSIncrease SalesEmail MarketingNot Churn1671507614961284899
APSIncrease SalesVideoNot Churn1671507614961284899
CheckmarxLabor Cost SavingsMarketing Operations ExecutionNot Churn20077200777614961284899
CheckmarxLabor Cost SavingsDesign Service BureauNot Churn2007707614961284899
CheckmarxLabor Cost SavingsDisplay AdvertisingNot Churn2007707614961284899
CheckmarxLabor Cost SavingsGoogle SEMNot Churn2007707614961284899
WavestoneLabor Cost SavingsDesign Service BureauNot Churn34158341587614961284899
WavestoneLabor Cost SavingsContent Asset CreationNot Churn3415807614961284899
WavestoneLabor Cost SavingsWebsite DevelopmentNot Churn3415807614961284899
WavestoneLabor Cost SavingsEmail MarketingNot Churn3415807614961284899
WavestoneLabor Cost SavingsABM ResearchNot Churn3415807614961284899
WavestoneLabor Cost SavingsDashboard BuildingNot Churn3415807614961284899
WavestoneLabor Cost SavingsMarketing Operations ExecutionNot Churn3415807614961284899
SuvodaLabor Cost SavingsABM ResearchNot Churn10463104637614961284899
WoltersKluwerLabor Cost SavingsDesign Service BureauNot Churn1071801071807614961284899
WoltersKluwerLabor Cost SavingsDashboard BuildingNot Churn10718007614961284899
WoltersKluwerLabor Cost SavingsMarketing Operations ExecutionNot Churn10718007614961284899
WoltersKluwerLabor Cost SavingsDisplay AdvertisingNot Churn10718007614961284899
WoltersKluwerLabor Cost SavingsContent Asset CreationNot Churn10718007614961284899
WoltersKluwerLabor Cost SavingsSEONot Churn10718007614961284899
WoltersKluwerLabor Cost SavingsCampaign ReportingNot Churn10718007614961284899
ConnectWiseLabor Cost SavingsMarketing Operations ExecutionNot Churn38172381727614961284899
ConnectWiseLabor Cost SavingsVideoNot Churn3817207614961284899
ConnectWiseLabor Cost SavingsDisplay AdvertisingNot Churn3817207614961284899
iSpotIncrease SalesCopywritingNot Churn22052220527614961284899
iSpotIncrease SalesDesign Service BureauNot Churn2205207614961284899
iSpotIncrease SalesDisplay AdvertisingNot Churn2205207614961284899
iSpotIncrease SalesMarketing Operations ExecutionNot Churn2205207614961284899
iSpotIncrease SalesDatabase HygieneNot Churn2205207614961284899
iSpotIncrease SalesDashboard BuildingNot Churn2205207614961284899
iSpotIncrease SalesCampaign ReportingNot Churn2205207614961284899
ProspiantIncrease SalesGoogle SEMNot Churn32127321277614961284899
ProspiantIncrease SalesDisplay AdvertisingNot Churn3212707614961284899
ProspiantIncrease SalesContent Asset CreationNot Churn3212707614961284899
ProspiantIncrease SalesMarketing Operations ExecutionNot Churn3212707614961284899
ProspiantIncrease SalesEmail MarketingNot Churn3212707614961284899
HRSIncrease SalesGoogle SEMPerceived Poor ROIDownsize0Cutting down Marketing Ops, Advertising, Data and Design.07614961284899
HRSIncrease SalesGoogle SEMBudget ConstraintsDownsize0Cutting down Marketing Ops, Advertising, Data and Design.07614961284899
HRSIncrease SalesSEOPerceived Poor ROIDownsize0Cutting down Marketing Ops, Advertising, Data and Design.07614961284899
HRSIncrease SalesSEOBudget ConstraintsDownsize0Cutting down Marketing Ops, Advertising, Data and Design.07614961284899
HRSIncrease SalesDesign Service BureauPerceived Poor ROIDownsize0Cutting down Marketing Ops, Advertising, Data and Design.07614961284899
HRSIncrease SalesDesign Service BureauBudget ConstraintsDownsize0Cutting down Marketing Ops, Advertising, Data and Design.07614961284899
HRSIncrease SalesContent Asset CreationPerceived Poor ROIDownsize0Cutting down Marketing Ops, Advertising, Data and Design.07614961284899
HRSIncrease SalesContent Asset CreationBudget ConstraintsDownsize0Cutting down Marketing Ops, Advertising, Data and Design.07614961284899
PCSIncrease SalesEmail MarketingNot Churn24496244967614961284899
PCSIncrease SalesDisplay AdvertisingNot Churn2449607614961284899
PCSIncrease SalesCopywritingNot Churn2449607614961284899
PCSIncrease SalesDesign Service BureauNot Churn2449607614961284899
PCSIncrease SalesDashboard BuildingNot Churn2449607614961284899
PCSIncrease SalesCampaign ReportingNot Churn2449607614961284899
SoftIronLabor Cost SavingsDisplay AdvertisingNot Churn24226242267614961284899
SoftIronLabor Cost SavingsEmail MarketingNot Churn2422607614961284899
SoftIronLabor Cost SavingsVideoNot Churn2422607614961284899
SoftIronLabor Cost SavingsDesign Service BureauNot Churn2422607614961284899
SoftIronLabor Cost SavingsContent Asset CreationNot Churn2422607614961284899
SoftIronLabor Cost SavingsMarketing Operations ExecutionNot Churn2422607614961284899
MediusLabor Cost SavingsDisplay AdvertisingNot Churn26036260367614961284899
MediusLabor Cost SavingsEmail MarketingNot Churn2603607614961284899
MediusLabor Cost SavingsMarketing Operations ExecutionNot Churn2603607614961284899
MediusLabor Cost SavingsWorkflow CoordinationNot Churn2603607614961284899
FAROLabor Cost SavingsMarketing Operations ExecutionNot Churn73676736767614961284899
FAROLabor Cost SavingsDisplay AdvertisingNot Churn7367607614961284899
FAROLabor Cost SavingsGoogle SEMNot Churn7367607614961284899
FAROLabor Cost SavingsWebsite DevelopmentNot Churn7367607614961284899
FAROLabor Cost SavingsCopywritingNot Churn7367607614961284899
FAROLabor Cost SavingsSEONot Churn7367607614961284899
FAROLabor Cost SavingsDashboard BuildingNot Churn7367607614961284899
FAROLabor Cost SavingsCampaign ReportingNot Churn7367607614961284899
Brightcove6sense OptimizationDisplay AdvertisingNot Churn21159211597614961284899
Brightcove6sense OptimizationMarketing Operations ExecutionNot Churn2115907614961284899
Brightcove6sense OptimizationCampaign ReportingNot Churn2115907614961284899
LogicallyIncrease SalesEmail MarketingNot Churn21210212107614961284899
LogicallyIncrease SalesSEONot Churn2121007614961284899
LogicallyIncrease SalesWebsite DevelopmentNot Churn2121007614961284899
LogicallyIncrease SalesContent Asset CreationNot Churn2121007614961284899
LogicallyIncrease SalesDesign Service BureauNot Churn2121007614961284899
LogicallyIncrease SalesMarketing Operations ExecutionNot Churn2121007614961284899
AlgoLabor Cost SavingsSEONot Churn14764147647614961284899
AlgoLabor Cost SavingsWebsite DevelopmentNot Churn1476407614961284899
AlgoLabor Cost SavingsVideoNot Churn1476407614961284899
AlgoLabor Cost SavingsDesign Service BureauNot Churn1476407614961284899
ImpartnerIncrease SalesContent Asset CreationNot Churn37040370407614961284899
ImpartnerIncrease SalesGoogle SEMNot Churn3704007614961284899
ImpartnerIncrease SalesSEONot Churn3704007614961284899
ImpartnerIncrease SalesVideoNot Churn3704007614961284899
ImpartnerIncrease SalesDashboard BuildingNot Churn3704007614961284899
ImpartnerIncrease SalesCampaign ReportingNot Churn3704007614961284899
ImpartnerIncrease SalesMarketing Operations ExecutionNot Churn3704007614961284899
ImpartnerIncrease SalesDesign Service BureauNot Churn3704007614961284899
ImpartnerIncrease SalesWebsite DevelopmentNot Churn3704007614961284899
ImpartnerIncrease SalesEmail MarketingNot Churn3704007614961284899
AeraIncrease SalesContent Asset CreationNot Churn15386153867614961284899
AeraIncrease SalesEmail MarketingNot Churn1538607614961284899
FuelCycleIncrease SalesEmail MarketingNot Churn15356153567614961284899
FuelCycleIncrease SalesCopywritingNot Churn1535607614961284899
FuelCycleIncrease SalesWebsite DevelopmentNot Churn1535607614961284899
FuelCycleIncrease SalesSEONot Churn1535607614961284899
FuelCycleIncrease SalesCampaign ReportingNot Churn1535607614961284899
FuelCycleIncrease SalesDashboard BuildingNot Churn1535607614961284899
PicusIncrease SalesGoogle SEMNot Churn44622446227614961284899
PicusIncrease SalesEmail MarketingNot Churn4462207614961284899
PicusIncrease SalesWebsite DevelopmentNot Churn4462207614961284899
PicusIncrease SalesMarketing Operations ExecutionNot Churn4462207614961284899
PicusIncrease SalesDesign Service BureauNot Churn4462207614961284899
PicusIncrease SalesVideoNot Churn4462207614961284899
PicusIncrease SalesDashboard BuildingNot Churn4462207614961284899
PicusIncrease SalesCampaign ReportingNot Churn4462207614961284899
ReinvigorationIncrease SalesEmail MarketingNot Churn23221232217614961284899
ReinvigorationIncrease SalesDisplay AdvertisingNot Churn2322107614961284899
ReinvigorationIncrease SalesDesign Service BureauNot Churn2322107614961284899
ReinvigorationIncrease SalesContent Asset CreationNot Churn2322107614961284899
PersistentIncrease SalesDisplay AdvertisingNot Churn19778197787614961284899
PersistentIncrease SalesCopywritingNot Churn1977807614961284899
PersistentIncrease SalesDesign Service BureauNot Churn1977807614961284899
PersistentIncrease SalesCampaign ReportingNot Churn1977807614961284899
RicohTransform MarketingContent Asset CreationNot Churn007614961284899
RicohTransform MarketingVideoNot Churn007614961284899
RicohTransform MarketingSEONot Churn007614961284899
RicohTransform MarketingWebsite DevelopmentNot Churn007614961284899
BitriseLabor Cost SavingsGoogle SEMNot Churn52321523217614961284899
BitriseLabor Cost SavingsDisplay AdvertisingNot Churn5232107614961284899
BitriseLabor Cost SavingsEmail MarketingNot Churn5232107614961284899
BitriseLabor Cost SavingsCopywritingNot Churn5232107614961284899
BitriseLabor Cost SavingsDashboard BuildingNot Churn5232107614961284899
BitriseLabor Cost SavingsCampaign ReportingNot Churn5232107614961284899
BitriseLabor Cost SavingsWebsite DevelopmentNot Churn5232107614961284899
BitriseLabor Cost SavingsDesign Service BureauNot Churn5232107614961284899
QuantumIncrease SalesEmail MarketingNot Churn13019130197614961284899
QuantumIncrease SalesDisplay AdvertisingNot Churn1301907614961284899
QuantumIncrease SalesCopywritingNot Churn1301907614961284899
QuantumIncrease SalesCampaign ReportingNot Churn1301907614961284899
TrueLearnIncrease SalesContent Asset CreationNot Churn20792207927614961284899
TrueLearnIncrease SalesEmail MarketingNot Churn2079207614961284899
TrueLearnIncrease SalesDesign Service BureauNot Churn2079207614961284899
BakerHillIncrease SalesABM ResearchNot Churn24474244747614961284899
BakerHillIncrease SalesSEONot Churn2447407614961284899
BakerHillIncrease SalesDesign Service BureauNot Churn2447407614961284899
BakerHillIncrease SalesEmail MarketingNot Churn2447407614961284899
BakerHillIncrease SalesContent Asset CreationNot Churn2447407614961284899
EPAMLabor Cost SavingsEmail MarketingNot Churn20942209427614961284899
EPAMLabor Cost SavingsMarketing Operations ExecutionNot Churn2094207614961284899
EPAMLabor Cost SavingsCampaign ReportingNot Churn2094207614961284899
EPAMLabor Cost SavingsDashboard BuildingNot Churn2094207614961284899
ChorusIncrease SalesEmail MarketingNot Churn26869268697614961284899
ChorusIncrease SalesDisplay AdvertisingNot Churn2686907614961284899
ChorusIncrease SalesContent Asset CreationNot Churn2686907614961284899
ChorusIncrease SalesDashboard BuildingNot Churn2686907614961284899
ChorusIncrease SalesDesign Service BureauNot Churn2686907614961284899
ChorusExpand to New Market/VerticalsEmail MarketingNot Churn2686907614961284899
ChorusExpand to New Market/VerticalsDisplay AdvertisingNot Churn2686907614961284899
ChorusExpand to New Market/VerticalsContent Asset CreationNot Churn2686907614961284899
ChorusExpand to New Market/VerticalsDashboard BuildingNot Churn2686907614961284899
ChorusExpand to New Market/VerticalsDesign Service BureauNot Churn2686907614961284899
ZyteLabor Cost SavingsDisplay AdvertisingNot Churn19752197527614961284899
ZyteLabor Cost SavingsEmail MarketingNot Churn1975207614961284899
ZyteLabor Cost SavingsVideoNot Churn1975207614961284899
ZyteLabor Cost SavingsDesign Service BureauNot Churn1975207614961284899
ZyteLabor Cost SavingsCopywritingNot Churn1975207614961284899
NewselaLabor Cost SavingsWorkflow CoordinationNot Churn14400144007614961284899
NewselaLabor Cost SavingsCampaign ReportingNot Churn1440007614961284899
AgiloftLabor Cost SavingsContent Asset CreationNot Churn21760217607614961284899
AgiloftLabor Cost SavingsMarketing Operations ExecutionNot Churn2176007614961284899
AgiloftLabor Cost SavingsDashboard BuildingNot Churn2176007614961284899
AgiloftLabor Cost SavingsCampaign ReportingNot Churn2176007614961284899
LakesideLabor Cost SavingsEmail MarketingNot Churn28662286627614961284899
LakesideLabor Cost SavingsGoogle SEMNot Churn2866207614961284899
LakesideLabor Cost SavingsDisplay AdvertisingNot Churn2866207614961284899
LakesideLabor Cost SavingsCampaign ReportingNot Churn2866207614961284899
LakesideLabor Cost SavingsDashboard BuildingNot Churn2866207614961284899
LakesideLabor Cost SavingsWebsite DevelopmentNot Churn2866207614961284899
LakesideLabor Cost SavingsSEONot Churn2866207614961284899
LakesideLabor Cost SavingsMarketing Operations ExecutionNot Churn2866207614961284899
LakesideLabor Cost SavingsContent Asset CreationNot Churn2866207614961284899
Tecsys6sense OptimizationDisplay AdvertisingNot Churn15376153767614961284899
Tecsys6sense OptimizationCampaign ReportingNot Churn1537607614961284899
Tecsys6sense OptimizationDashboard BuildingNot Churn1537607614961284899
e2open6sense OptimizationMarketing Operations ExecutionNot Churn21637216377614961284899
e2open6sense OptimizationDashboard BuildingNot Churn2163707614961284899
e2open6sense OptimizationCampaign ReportingNot Churn2163707614961284899
TaniumLabor Cost SavingsWorkflow CoordinationNot Churn727972797614961284899
TaniumLabor Cost SavingsEmail MarketingNot Churn727907614961284899
Enverus6sense OptimizationMarketing Operations ExecutionNot Churn14329143297614961284899
Enverus6sense OptimizationDashboard BuildingNot Churn1432907614961284899
Enverus6sense OptimizationCampaign ReportingNot Churn1432907614961284899
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